20 Apr 2022
So, you already have an online store through your Instagram account or you are just starting your business project and want to do everything perfectly. We are here to help by telling you about a special kind of photography that will enliven your online catalogue or Instagram account through storytelling to make a potential buyer more interested in purchasing from you.
23 Mar 2022
Often in product photo galleries you will see photos that are atypical compared to the rest of the images. For example, if the product being sold is running shoes, then it will be a photo of a relaxed person sitting on a chair. In this case, the emphasis on the photo will be on the sneakers. This genre of photography is called lifestyle.
23 Dec 2021
Marketers claim that 60% of online clothing sales depend on the quality and attractiveness of the seller’s photos. At online marketplaces where aesthetics matter first, the flat lay photography style has become insanely popular.
22 Dec 2021
E-commerce photography for interior textiles is a complex process that demonstrates the skill and experience of a photographer. After all, it’s important not just to display a photograph of the product; rather, the photographer should focus on everything, including the texture, the play of colours, the originality of the drawing, pattern and the complexity of the seams, etc.
22 Dec 2021
You have probably already seen pictures of beautiful compositions from different objects on social media or on other websites. This type of photography is called flat lay photography. These frames can often be seen on Instagram, Pinterest, and other online resources that focus on graphic content.
19 Nov 2021
Christmas is a holiday that both adults and children eagerly look forward to. The feelings that we experience in childhood, in anticipation of this holiday, stay with us throughout our life. The special magical aura of this family holiday gives us new strength and faith in ourselves.
15 Nov 2021
Comic-Con represents an entire culture that grew out of humble beginnings with the goal of bringing comic book lovers together. There are now about 40 different conventions in the United States alone, all similar to the very first Comic-Con, which is now known as International. International takes place in the city of San Diego.
5 Nov 2021
Imagine having your wedding on Canada Day or Halloween - it will be a day you will remember forever. But the preparation for the celebration might occupy all of your time and thoughts. So it is important to come prepared.
28 Oct 2021
Typically, outerwear is relevant for three seasons a year. In some geographic locations, however, it’s necessary for all four seasons. This is why having an online outerwear store proves to be a profitable business. At the same time, it should be kept in mind that good outerwear should be not only warm, but fashionable and stylish, as well.
21 Oct 2021
Everyone who works in online marketing knows how expensive it can be to pay for a targeted user click, and getting those clicks is getting more and more expensive. Despite the broad capabilities of ad networks and dozens of different placement formats, the cost of conversions does not stop growing, and, of course, the question arises—why?
12 Oct 2021
Products for yoga, running, and fitness carry not only beauty and aesthetics but also a certain philosophy and lifestyle. Therefore, making high-quality commercial photography of such products is a real art. You need the ability to demonstrate the main selling points in photos and videos. For example, yoga shoes need to be lightweight and weightless, and running shoes need to show the sole because that’s what matters for the runners.
28 Sep 2021
Thanks to the prosperity of beauty industry, professional product photography of cosmetic products is now in great demand. This occurs because brands require high-quality photos of their cosmetics for ad placements on websites, in online stores, advertising layouts, magazines, and packaging design and printing.