Promotional product videos

E-store commerce is made more difficult by the fact that customers can not physically touch the product. This stops a lot of people from making an actual purchase: it is hard to understand whether the product will or will not fit based solely on a photo. To create an impression of having a real storefront in an online store, product videos are created. In such videos a particular product is demonstrated from all angles on a previously set-up background. That way, a customer can examine the product and choose the desired color.

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How are product videos made

Product videography is a separate marketing field. You must showcase all the advantages of the product while faithfully demonstrating the color nuances or shape, to not mislead your customers. High-quality promotional product videos are produced using modern equipment allowing the creator to capture the smallest differences in hues, as well as to give the full picture of how the product looks.

Are there different types/styles of product videos?

Animated product videos are produced in several main styles which differ only in background design. A classic solution would be a white background ideal for showcasing products of any color. For white items, a background of a different color is chosen, which shouldn’t be too bright. Some e-commerce product videos are shot with specific items in the picture to help convey the size of the product.

Why your business needs product videos

If you want to establish effective long-term relationships with your customers, you have to provide him with detailed and precise information. E-commerce product videos are an optimal way of creating the conditions perfect for your customers to study the product. Those visiting online stores feel secure and give more trust to those vendors who took the time to give a detailed description of their products.

The most trending ideas about creating product videos

Promotional product videos for marketing purposes are usually shot in standard format, so the most popular options always are a white background and shot-by-shot 360-degree demonstration of the product from all angles.

What is the cost of making a product video

High-quality explanation product videos will be a great marketing tool, and our company will create them for an affordable price, no matter the category of the products. The exact cost of such a project is calculated based on the number of products, individual requests, and technical particularities. That is why the budget is always discussed on a case-by-case basis.

Frequently Asked Questions(FAQ)

How do you create clothing product videos?

To create high-quality product videos, we use modern video and lighting equipment. It is preferable to shoot clothing items which fit models well, however we can create clothing product videos without involving models.

How do you create shirt product videos?

It is best to demonstrate the clothes on a model. That way, your customer can instantly imagine the product as part of their own wardrobe. For such projects, professional models are invited to showcase all the advantages of your brand.

How do you create jeans product videos?

Product photography price depends on the chosen strategy and package. Promotional clothing product videos are created either with models, or on a white background. Depending on the exact wishes of our clients, we can have a traditional video created, or develop a unique concept.

When will you send my products back?

All products are sent back to the client after the videos received are approved.

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